Post by account_disabled on Dec 10, 2023 2:43:57 GMT -6
With your objective clear (which we talked about in the previous section), In internationalization and write down the main competitors in the new markets. If you have already done so, the next step is to evaluate the SEO opportunities in your chosen countries. That is, do a search in the respective SERPs to see what they have and decide which fundamental SEO points will make your digital presence strong. To do this, you need at least basic analysis tools such as Google Analytics and SEMRush , in addition to the same search engine in the incognito window.
With this information ready, follow a 5-step checklist: 1. Define who your Phone Number List potential client is You should already have your Buyer Persona defined, so the time has come to create your Buyer Persona for the new target countries. Yes, you can define it even without having your first client yet . To do this, use Analytics and go to the Audience - Geo - Local or Languages section. This will allow you to see not only the trend of your audience but also the potential topics and content to explore for new regions. Another way to explore to define your content strategy can be by looking at SEMRush or similar SEM tools.
selecting the destination country and observing the keywords that bring better positioning. Of course, always verify that the keywords it gives you are from your market sector and consider the search volume before using it. Do you remember the case of my keyword: Search engines and their volume for Mexico and Spain? That's why I warn you about the volume. Just to close this part of potential customers: use keyword tools to find interesting terms, relevance and positioning. Now with Analytics, help you determine the organic presence in the country or language.
With this information ready, follow a 5-step checklist: 1. Define who your Phone Number List potential client is You should already have your Buyer Persona defined, so the time has come to create your Buyer Persona for the new target countries. Yes, you can define it even without having your first client yet . To do this, use Analytics and go to the Audience - Geo - Local or Languages section. This will allow you to see not only the trend of your audience but also the potential topics and content to explore for new regions. Another way to explore to define your content strategy can be by looking at SEMRush or similar SEM tools.
selecting the destination country and observing the keywords that bring better positioning. Of course, always verify that the keywords it gives you are from your market sector and consider the search volume before using it. Do you remember the case of my keyword: Search engines and their volume for Mexico and Spain? That's why I warn you about the volume. Just to close this part of potential customers: use keyword tools to find interesting terms, relevance and positioning. Now with Analytics, help you determine the organic presence in the country or language.